Industry

FoodTech

Client

LivUp

Liv Up - Shopping Experience Redesign

Revolutionizing Eating: Health, Flavor, and Sustainability with Liv Up

Liv Up is a foodtech company dedicated to delivering real, wholesome food prepared with fresh, carefully selected ingredients—free from preservatives and artificial additives. By partnering with family farmers, Liv Up offers a unique and innovative food experience, featuring recipes developed by chefs and nutritionists. Meals are produced in Brazil’s largest artisanal ultra-frozen kitchen, ensuring high standards of quality, flavor, and nutritional value. With a diverse menu that caters to various lifestyles, convenient payment options, and sustainable initiatives, Liv Up makes healthy eating accessible, practical, and environmentally friendly.

Large Project Gallery Image #1
Large Project Gallery Image #1
Large Project Gallery Image #1
Project Gallery Image for 50% width of the screen #2
Project Gallery Image for 50% width of the screen #2
Project Gallery Image for 50% width of the screen #2
Project Gallery Image for 50% width of the screen #2
Project Gallery Image for 50% width of the screen #2
Project Gallery Image for 50% width of the screen #2
Project Gallery Image for 50% width of the screen #2
Project Gallery Image for 50% width of the screen #2
Project Gallery Image for 50% width of the screen #2
Project Gallery Image for 50% width of the screen #2
Project Gallery Image for 50% width of the screen #2
Project Gallery Image for 50% width of the screen #2

Transforming the Shopping Experience for a Sustainable Future

In 2020, Liv Up set out to refine and expand its mobile shopping app, focusing on usability and sustainability. Through user research, we identified pain points such as cluttered navigation and a confusing checkout process. By reorganizing the app’s structure, streamlining key flows, and enhancing features like search and favorites, we delivered a more intuitive, enjoyable shopping experience—driving significant growth and supporting Liv Up’s mission to modernize the agrifood industry.